Kramer Weydt
Senior Director, Product Design — Salesforce / MuleSoft

Authentic, strategic, AI-forward UX leadership for the most complex challenges.

I currently lead user experience at MuleSoft (Salesforce). Before that: New Relic, Freckle, Looksharp, Practice Fusion, Netflix, Intuit. Startup to enterprise, IC to leading a 40-person org, product management to design — I've done a bit of everything. Those diverse experiences have molded my leadership style into something authentic and effective for users, teams, and the business.

What I'm thinking about

The lines between design, product, and engineering continue to blur. And I'm totally here for it.

My take: the people who will craft products win the next year by leaning into building personal datasets that are unique, applying strategic UX thinking, tightening feedback loops, and laying down artifacts that scale — design systems, rules, gates — so quality is the default outcome even when no designer is in the room.

About

I grew up in rural Montana (graduating high school class of 32) on the Flathead Reservation. I then trekked to California to Stanford to study product design. The last ~18 years have taken me across more disciplines than I planned: design, product management, a little front-end, marketing, support, QA. At small companies someone had to wear the extra hats, and I tended to volunteer.

I've built things from scratch. I've been through acquisitions. I covered a VP role for a 40-person UX org during a difficult leadership transition. And my team's pulse survey scores are always amongst, if not, the highest.

I currently lead UX for a platform that handles a meaningful slice of the Fortune 500's integration plumbing. The work that's mine to claim is the strategy, the team, and the judgment calls. The execution belongs to the people I've been lucky to lead.

What I try to bring: curiosity, opinionated empathy, and an insatiable desire to try new things and learn.

Selected work

Director → Senior Director, Product Design Salesforce 2021 — present
Mostly under NDA

Leading UX for an integration platform you've probably integrated with.

UX leader for MuleSoft's core platform and emerging AI / agentic surfaces. Led the org through a full platform reimagining — improving ease-of-use and approachability while simultaneously shifting to work AI-first. The way we worked through it has influenced how executive leadership thinks about product development across the company. Also led the team to bring agentic governance and management from concept through to market for MuleSoft, successfully, amidst a ~40% capacity reduction.

Covered a VP role for a 40-person UX org during a leadership transition. The team flourished through it.

Sr. Manager → Director, Product Design New Relic 2018 — 2021

Growth and self-serve in a category infamous for not converting.

Led design for growth and self-serve in observability. Reframed onboarding around the moment a developer first saw value, not the moment they finished a setup wizard. The new motion converted ~34% better than the prior pattern — a partnership win with research and engineering.

Head of Product & Design Freckle (acquired by Renaissance) 2017 — 2018

Adaptive learning for K-8 — and a team I still think about.

Owned product vision and strategy for an adaptive learning platform serving millions of students. Acquired by Renaissance Learning. The things I'm proudest of are the culture we built — fast, iterative, kind to each other — and the countless hands-on hours spent working with kids (our users) to build something they loved to use, that cultivated that love of learning.

Head of Product & Design Looksharp (acquired by WayUp) 2013 — 2017

10x revenue on self-serve. 1.5x on enterprise. 13x paid funnel.

Started as Lead Designer, ended running product, design, marketing, front-end, support, and QA. Led the rebrand from InternMatch to Looksharp. Drove a program of 40+ A/B tests for a 20% lift in registrations and launched a mobile recruiter app to 80+ enterprise accounts in year one. The startup era I learned the most in.

Senior UX Designer Practice Fusion 2011 — 2013

Tablet-based electronic health records, back when that was a wild idea.

UX, visual, and front-end on EHR — a category where bad UX has actual clinical consequences, which kept the work honest. Helped grow the design team from 2 to 5, established the qualitative research practice, and set the design process for a 120-person company.

Senior Interaction Designer Netflix 2011

Yes, the Qwikster one.

Two months on the navigation and IA for the Qwikster mobile site and the Qwikster–Netflix integration. The product never shipped. The lessons did.

Sr. Interaction Designer / Interaction Designer Intuit 2008 — 2011

QuickBooks Online when it was still finding itself.

Interaction design lead for QuickBooks Online (marketing site and app), then mobile lead for the websites division and lead designer on Customer Manager — a small business CRM that taught me how often "the user wants the thing they don't want to admit they want." First real design job, and I'm still grateful to the mentors who took me seriously when I had no business being taken seriously.